Sell Your Fine Homes and Estates -
 The Phoenix Metro Area
RE/MAX® Fine Homes & Estates ^SM Professional Seller of Luxury Homes

Phoenix, Scottsdale, Paradise Valley,  Carefree, Central Phoenix Corridor,  Squaw Peak  Piestewa Peak, Biltmore Area.
Luxury Lofts, Townhouses, Condo's

My favorite quote that represents my real estate services: "I know the price of success: dedication, hard work, and and unremitting devotion to the things you want to see happen" Frank Lloyd Wright

Click here to read full details on how I will market your luxury home

Find Out How I Can Market Your Luxury Home. Complete the below information for a FREE Luxury Home  Value Analysis and make an appointment to view my entire marketing plan for selling your distinguished home

Bette Zerba GRI REALTOR is uniquely qualified to assist  in selecting from the varied luxury communities and life-styles available in the Phoenix metro luxury home market. Bette's knowledge of the Phoenix luxury home market, townhouses and condos helps her represent both Buyers and Sellers through the complex real estate negotiations  and insures that each sale is successful and at the best price. Using both online technology and high-end print media, Bette Zerba GRI REALTOR will provide all your full luxury home solutions.

Luxury Home Owners:   You deserve special services to enhance the selling of your premium listing. Luxury Phoenix Homes and Properties is specifically designed to deliver print media as well as the Internet presence needed and attract buyers searching for a luxury property like yours. Because we are on page 1 of GOOGLE and other top search engines for related keywords, your home will be seen by 1000's of searchers. Expose your luxury listing to the world - right here. As always, my services remain discreet.

The RE/MAX® Luxury Home Customized Home Marketing System, offered by Bette Zerba GRI REALTOR, assists you in differentiating your home from others in your marketplace.

This luxury home marketing system will help alleviate any anxiety you may have about selling your home and guide you through the selling process. The RE/MAX® Customized Home Marketing System will show you all the enhanced marketing support and customer convenience services the RE/MAX® Luxury Home System can offer you.

The Customized Home Marketing System Offers Proprietary Marketing Tools to Provide You with Superior Service when Selling Your Home.
 

• A Powerfull Brand Name
• Robust Online Marketing
• Global Referral Network
• Specialty Markets
• RE/MAX® SELLER SERVICE PLEDGE®

Bette Zerba GRI REALTOR, Fine Home and Estates realtor can answer your questions, provide professional advice, and handle all the details for you.

Like you, today’s consumers want comprehensive services from their luxury home and estates real estate professional. Bette Zerba GRI REALTOR RE/MAX Desert Showcase offers services you want and can provide you with the peace of mind you deserve. Services such as:

• Mortgage Services
• Home Warranty Protection
• Home Inspection Services
• Title/Escrow Services
• Professional Moving Services

How Bette Zerba GRI REALTOR Will Market Your Luxury Home

This is just a brief view. Please make an appointment for my full presentation and tools I will use to market your home

I.      Objectives: The objectives are the foundation of your personal property Marketing Plan.

• To showcase the elegance of your property.

• To enhance buyer appeal.

• To reach a buyer pool of consumers with current homes valued over $500,000 in Maricopa County.

• To reach a buyer pool of consumers with current household incomes over $500,000/yr. in Maricopa County.

• To reach target buyers with common lifestyles and home requirements.  For example, tennis courts, boat slips and downtown locations.

• To sell the property for the highest possible market value within a determined timeline.

II.         Tactics:  The tactics outlined below are some of the possible marketing and advertising items Bette Zerba GRI REALTOR will handle for you to support the objectives listed above.

A.   International / National Marketing Exposure – Advertising Opportunities

Listing Advertisements

1. RE/MAX® Fine Homes & Estates - National

2. PINNACLE Magazine – Arizona households w/$500K+ incomes

3. The Wall Street Journal (Print and website)

4. Internet exposure on the RE/MAX #1 Real Estate website

5. Virtual Tour

6. MLS Listing with six color photos

B.    Local Marketing Exposure

1. RE/MAX® Fine Homes & Estates^' yard sign

2. RE/MAX® yellow post yard sign

3. Post cards to surrounding area – “Just Listed”

4. Local Newspaper advertising – Arizona Republic

5. Local Homes Illustrated publication as well as other possible publications

6. Special Publications to be determined

C.    Internet Marketing Exposure

1.   Internet exposure on 6 competitive personal Real Estate Websites. These sites have been optimized by a professional SEO designer and are found at the top of the search engines

• www.Luxury-Phoenix-Homes.com

• www.Phoenix-Real-Estate.biz

• www.FreePhoenixMLS.com

• www.BetteZerba.com

• www.Phoenix-Home-Search.com

• www.Phoenix-Commercial-Property.com

Expose on top Internet real Estate Websites

D.   MLS (multiple listing service) – over 45,000 area real estate agents

E.   Color Property Brochure – Full color brochures serve as an elegant way to introduce the property to potential buyers or serve as a reminder for a buyer who may have recently viewed it.

F.   Virtual Tour – The way to be seen.

G.  Personal Service

• V.I.P. Open House – RE/MAX Desert Showcase Fine Homes & Estates Agents

• Professional Staging assistants

• Referral of luxury home remodeling and decorating companies.

• Conduct a special property preview for real estate professionals who specialize in luxury homes.

• Arial photo shoot – as needed

H. Public Relations – A non-paid form of marketing that has the potential

• Press Release announcing the listing of your home.

• Releases will be sent to online real estate websites as well as PR websites.

III.  Evaluation

• Weekly written reports stating the marketing activity executed number of showings, results (feedback) from showings, and the number of phone call and email leads.

Luxury homes, townhouses and condos available in: Phoenix, Scottsdale, Paradise Valley, Cave Creek, Carefree, Central Phoenix Corridor,  Squaw Peak - Piestewa Peak, Biltmore.